Although digital marketing can be tricky, Facebook Ads are almost always a safe bet.
But in order to get the most out of these marketing tools, you need to know how to use them.
If you don’t know what you’re doing, it’s very easy to waste thousands of dollars without getting anything worthwhile in return.
Don’t get us wrong – Facebook ads can be absolutely incredible in terms of finding new leads and customers. But there’s definitely an art to using Facebook Ads. Use the right techniques, and you can see some serious results through this method.
But how do you learn the right techniques? How do you master the art of Facebook Ads, and apply these skills to your own business?
The answer is simple: take a course!
As any intelligent entrepreneur knows, an investment in yourself is one of the best decisions you can make. Building on your knowledge could result in untold profits throughout the rest of your entrepreneurial career.
But not all courses are created equal.
There are many “gurus” and self-professed experts out there who claim to have all the answers. Some of them are the real deal.
Others… not so much.
So how do you find courses which are actually useful?
In most cases, you’d need to go through pages and pages of reviews, reading what others have experienced with various courses.
You’d also need to research the creators of the various courses, and figure out whether or not they actually have any experience with Facebook Ads.
Normally, this extensive research would take hours and hours to complete.
But we’ve got good news for you…
We’ve already done all that work for you!
That’s right, we’ve scoured the web for the very best Facebook Ads courses, and we’ve come up with some real gems. Take any of these courses, and you’ll be well-equipped to milk your Facebook Ads for all they’re worth.
If you’re still unsure about taking a course, we can probably guess what you’re thinking…
You’re probably not thrilled about investing time and money into learning these skills. After all, who has the time? If you’re a busy entrepreneur, you probably have a million other things to worry about on a day-to-day basis.
You might also be concerned about your budget. Some courses can cost thousands of dollars, and this might not be realistic for those who are just starting out as entrepreneurs for the first time.
Well, you don’t need to worry about that last part.
Some of these courses are actually free!
Yep, you heard us right. You won’t have to pay a single dime for some of the courses we’re about to list, which makes them excellent resources if you’re getting things started from scratch.
Obviously, you’ll still need to invest your time. We understand if you’re busy, but this is one area where you need to make time. Devoting just 30 minutes per day to learning these marketing skills could be immensely beneficial.
While your business might have plenty of other priorities, education should be at the top of your list – especially if you’re a new entrepreneur.
Every single new business requires tons of research and planning. Education is a big part of this process.
So do yourself a favor, and take the time to learn about Facebook Ads from any of the courses below!
We can pretty much guarantee that you won’t regret it.
- 1. Facebook Ads And Marketing Mastery
- 2. Complete Facebook Ads Guide – From Beginner to Expert
- 3. Facebook Ads For Beginners (Free)
- 4. Facebook Marketing Course – Advanced Level
- 5. Skillshare’s Free Facebook Course
- 6. Facebook Ads Guide: Ecommerce Version
- 7. Instagram Marketing: Guide to Getting 10,000 Followers
- 8. Facebook Training: The Complete Blueprint
- 9. Building Facebook Sales Funnels: The Complete Blueprint
- 10. Jon Loomer’s Masterclass of Facebook Coaching
- 11. Complete Facebook And Instagram Marketing Training
- 12. Facebook Advertising With Createlive
- 13. Facebook Advertising – Steve Burnside’s Crash Course
- 14. Hands-On Facebook Ads Training
- 15. PPC With Social Media
- 16. How To Create Facebook Ads That Convert
- Final Thoughts
- Instead of Facebook Ads, I make $50+K Per Month by Mastering Organic Traffic
1. Facebook Ads And Marketing Mastery
If you want to choose a course with an excellent track record and over 100,000 satisfied students, CourseEnvy’s Marketing Mastery Guide is an excellent choice.
Look into the course’s author, and you’ll find that Justin O Brien has a solid reputation in the digital marketing industry. This entrepreneur has been working in the world of Facebook Ads for many years, and he has some serious experience under his belt.
This successful entrepreneur has plenty of useful tips and tricks to share, and you can use his knowledge to achieve a similar level of success.
Take this course, and you’ll learn about some of the most essential concepts related to Facebook Ads. This includes concepts such as Lead Generation Ads and Dynamic Ads.
You’ll also learn how to retarget customers with your Facebook Ads, which is an extremely useful skill to learn as a digital marketer.
Aside from normal Facebook Ads, you’ll also discover how to use Ads in Facebook Messenger. This is definitely a new trend in the world of Facebook Ads. Skills like these are only one example of the modern, up-to-date education you’ll receive with this course.
Outside of Facebook, you’ll even learn how to create and effectively use Instagram Ads!
This truly is one of the most complete Facebook Ads courses on the market, and the topics we’ve mentioned are only the tip of the iceberg. You’ll also delve deeper into very specific skills and concepts such pixel management and reporting strategies.
But before you dive into the specifics, you’ll start off slow with a basic overview of how social media advertising works on a whole.
Honestly, there’s a reason this course is right at the top of our list. It’s one of the best options out there, whether you’re a complete newbie or you’re building on existing skills.
One of the best features of this course is that it keeps up with the latest trends. It’s definitely not outdated – and even in a few years, it probably still won’t seem obsolete! This is because the course is regularly updated with fresh, new insights and information. With lifetime access, you can keep coming back for the latest info.
With this course at your fingertips, you can create an entire sales funnel around your Facebook presence.
And at the end of the day, you really can’t argue with over 100,000 satisfied students. Check out this course on Udemy, and you’ll find nothing but stellar reviews. An average rating of 4.5 out of 4 certainly isn’t anything to scoff at.
And if you’re worried about lengthy courses that take months to complete, you can approach this one with confidence. In just 14 hours, you’ll be finished and ready to tackle even the most complex Facebook marketing tasks.
We definitely recommend this one.
2. Complete Facebook Ads Guide – From Beginner to Expert
If you’re looking for a seriously quick crash course on the subject of Facebook marketing, you need to check this one out.
In just six hours, you’ll be taken on an educational journey that’ll leave you with some serious skills.
Among many other concepts, one of the big focuses here is retargeting and remarketing with your Facebook Ad strategies.
This is an excellent course for beginners, since it also goes into depth about the common mistakes and pitfalls a newbie might make. In just six hours, you could save yourself countless weeks of “trial and error” as you try to figure out the process by yourself.
Crucially, you might also save yourself tons of money with the lessons learned in this course. After all, Facebook Ads aren’t free. And if you’re not careful, you can end up wasting a huge amount of your marketing budget. In this course, there’s a considerable emphasis placed on minimizing ad costs, and keeping your expenses low.
With expert-level targeting strategies, you can feel confident that you’re getting your money’s worth when you pay for Facebook Ads.
The creators of this course are Daragh Walsh and Rob Percival. If you do some snooping around, you’ll learn that these guys have accomplished some monumental things in the world of digital marketing.
These experienced professionals bring their results-focused approach to this course, and share their top-notch skills with the world. Follow their guidance, and you can experience a massive increase in leads, and therefore sales/profits.
In this course, you’ll learn that certain types of ads are almost guaranteed to provide better results when it comes to lead generation. Video ads are just one example, and you’ll learn how to create them in this course.
Another method you can use to optimize your lead generation performance is split-testing. Learn how to use these methods with your social media ads, and you can seriously boost results.
But above all else, Walsh and Percival understand one of the golden truths of advertising:
Always know your target audience!
Once you know who your ideal customers are, you can target like-minded people and make the most of your digital marketing strategies. Targeting methods are a real focus in this course, which is always great to see.
Over ten thousand students have taken this course so far, and that number continues to grow. Check out this course on Udemy, and you’ll find that the overwhelming majority of the reviews are extremely positive. On average, it receives a score of 4.5 out of 5.
And with a duration of 6 hours, it’s hardly a massive undertaking.
Why not give it a try?
3. Facebook Ads For Beginners (Free)
If you’ve been patiently waiting for our first free option, then this should do the trick.
You’ll find this course on the respected LinkedIn Learning platform, and it’s making quite a splash with new entrepreneurs who want to learn the ropes of Facebook Advertising.
This course will take you through all of the most basic and essential Facebook marketing skills, and it’ll touch on some of the more advanced concepts as well.
Taking the helm is a reputable social media strategist by the name of Megan Adams. Do your homework on this instructor, and you’ll find that she has a strong track record in this challenging industry.
So what will you learn?
Basically, you’ll learn everything you need to actually get started. Megan Adams will show you how to use all of the most important tools and apps in the Facebook marketing world, and you’ll also learn how to set up campaigns properly.
Once you’ve established this foundation of knowledge, you’ll delve into more specific methods that’ll give you greater control over your marketing strategies.
These sophisticated methods will allow you to target your ideal customers with pinpoint accuracy, boosting the performance of your ads significantly.
You can also learn how to use reporting tools to review the results of your strategies, and make improvements where necessary.
For a free course, this option certainly packs a serious punch. You’ll finish off with some serious skills under your belt. You could decide to take an additional course after this.
But on the other hand, you might take these core skills and start experimenting with your own techniques and variations. As long as you have a solid understanding of the most basic principles, you should be good to face the “real world” of Facebook marketing with excellent results.
The best thing about these methods is that they can work with any budget. Megan Adam specifically goes over the various costs and expenses, so you can pick methods that are actually feasible. Even though this course is free, Megan Adams doesn’t try to “sell” you on the idea of using expensive apps and tools.
We should point out a few key considerations when it comes to this course:
First of all, this is a very quick overview of the various concepts. In total, it’ll only take you one hour and forty five minutes to go through everything. This isn’t necessarily a bad thing. After all, we’d much rather have 2 hours of compressed, succinct knowledge rather than a bunch of “filler.”
But if you’re looking for an extensive course on Facebook marketing, there are definitely other more in-depth options available.
And while this course is technically free, you can only access it for about thirty days before you have to pay the full subscription fee of LinkedIn Learning.
But you should easily complete this entire course within thirty days. After all, it’s under a couple hours in length. And to make things even easier, you can access all course material offline, and download the necessary exercises.
The course is structured around 6 chapter quizzes, which means that you’ll actually have to work in order to earn your certificate of completion! This demands a level of discipline as you take the course, and it ensures that you’re actually walking away with real knowledge.
Overall, this is a great starting point for anyone who wants to learn the ropes of Facebook Marketing. It should be especially attractive for those on limited budgets.
As a free course, this option allows you to “dip your feet” into the world of Facebook Ads while risking nothing. If you don’t like this marketing method, you can simply move onto other strategies without losing a dime.
But if you become even more interested in this industry after taking the course, it’s easy to move on to a more extensive education in the future.
Because this course costs nothing, it’s pretty much a no-brainer.
4. Facebook Marketing Course – Advanced Level
If you want to take your Facebook marketing knowledge to the next level, then this course could be the right choice for you.
This course is intended for those who have already established a foundation of knowledge, and want to build on their existing skills.
The concepts you’ll learn in this course are quite advanced, and experienced digital marketers should be able to learn plenty of new strategies that they weren’t previously aware of.
Once again, this course is led by Megan Adams. If you’ve already taken her free course that we previously mentioned, then this course could be the logical next step in your educational journey.
The strategies you’ll learn here are identical to those used by some of the biggest brands in the world. Megan Adams has worked personally with these brands as a consultant, and now she brings these same Facebook Advertising methods to you.
Learn how to create marketing campaigns on a massive scale, and use professional editing techniques to perfect your Ads before they’re released.
This course is hosted on the same LinkedIn Learning platform as Megan Adams’ free course. This means that if you can complete the free course and this advanced course within a 30 trial period, you won’t have to pay a dime.
Along with advanced retargeting techniques, you’ll also master the use of conversion pixels to create highly focused custom audiences.
A/B testing is another major focus here, and this is definitely a cornerstone concept of advanced Facebook marketing.
Like Megan Adams’ previous course, quizzes and assignments are a regular occurrence as well. This system keeps you on your toes, and it ensures that you’re actually learning the important concepts before moving on.
And just like Adams’ “entry-level” course, this more advanced option should take you about one hour and forty-five minutes to complete.
With a rating of about 4.5 out of 5, there are certainly tons of people out there who have enjoyed this course.
If you’ve already taken Megan Adams’ first course, then you might as well move onto this one within that 30-day trial period and absorb even more free knowledge.
Ready for another free course?
That’s right, Skillshare also offers a completely free trial period of 30 days, which means you could theoretically get all the Facebook marketing education you need within that 30-day period.
And make no mistake, Skillshare offers an extensive array of training for those who want to master the art of creating and using Facebook Ads effectively.
Skillshare is somewhat unique in that it allows you to access as many courses as you want with a single subscription fee.
So we’re not talking about a specific Facebook marketing course here, but rather the entirety of the Facebook marketing training that this platform has to offer.
You may learn a variety of important skills, such as how to design Facebook ads properly, how to create Facebook groups that draw in customers, and simply how to grow on this platform with your business.
Spend a little time digging around, and you’ll also find plenty of Instagram marketing courses on Skillshare.
Because of the format of Skillshare, this might be a good option if you want to explore a variety of different Facebook marketing options before focusing on just one. Find out what works, what appeals to you, and which methods seem realistic for your business.
Courses may rely on a variety of teaching methods, including projects, assignments, lectures, articles, and much more.
Thousands of students worldwide swear by Skillshare, so it’s definitely a safe bet. Why not take this platform for a spin? After all, it’s completely free…
6. Facebook Ads Guide: Ecommerce Version
Let’s take a break from free courses for a second and return to Udemy, where you can find an incredible course designed by Adam Reed.
This entrepreneur is a bona fide veteran of the eCommerce industry, with a specialization in Shopify and Dropshipping. In order to reach the level of success he has experienced, he needed to sell a lot of products.
And in order to accomplish this, he relied heavily on Facebook ads.
Well, now he’s ready to spill the beans on all of his most effective methods and strategies, and you can start learning from this pro today.
This course relies on video lectures to deliver the course material. Follow along, and you’ll learn all the essential skills and concepts that surround Facebook ads.
In total, you’ll enjoy ten hours of video lessons in total. So be prepared for a serious undertaking.
Because he comes from an eCommerce background, Adam Reed is all about crunching the numbers. He can help you calculate your profit margins, boost conversions, and achieve excellent results with your Facebook ads.
With lookalike audiences, website conversion ads, and split testing, you can use cost-effective advertising techniques without burning through your marketing budget right away.
A huge part of creating effective ads is learning how to write effective ad copy, and this is something that a lot of courses neglect to cover. But under Adam Reed’s guidance, you’ll learn exactly how to make your copy shine.
Although you’ll certainly be covering some complex concepts here, no prior experience is necessary to take the course. With a step-by-step lesson system, each topic is explained clearly and concisely.
First of all, you might receive an introduction into today’s most common Facebook marketing techniques, and where they’re most applicable.
After you cover the basics, you’ll move on to more specific topics, gaining a deep understanding of each one.
In this course, you’ll also spend plenty of time learning how to avoid common pitfalls and mistakes that beginners tend to make when creating their first Facebook ads.
You’ll also receive a modern, up-to-date guide on how to use the industry’s most advanced tools and apps, which can help you gain valuable insights and even spy on your competition.
These are just a few examples of topics you can cover in this extensive course, and there’s plenty more waiting for you inside.
Check out this course on Udemy, and you’ll discover some very positive reviews. With an average score of 4.6 out of 5, it’s clear that this one is a real hit among all kinds of students.
Give it a try, and you could potentially gain all the knowledge you need to use Facebook ads effectively.
7. Instagram Marketing: Guide to Getting 10,000 Followers
We know, we know… Instagram marketing doesn’t have anything to do with Facebook.
But just hear us out, okay?
Instagram is an excellent platform for advertising, and it’s emerging as one of the most effective tools out there for all kinds of brands and businesses.
Crucially, Instagram has recently started to add new features which makes it easier to sell products and generate leads. While Instagram isn’t as well-established as Facebook as a marketing platform, it’s certainly very promising.
Instagram also isn’t as saturated as Facebook, and you can really capitalize on this new opportunity if you play your cards right.
When you really boil it down, Instagram advertising and Facebook ads work by the same basic principles. If you’re interested in using Facebook ads, you should probably consider Instagram ads as well.
Who knows, they might end up becoming more effective.
If you’re interested in pursuing this option further, consider taking this awesome course offered on Udemy.
The title says it all: This course will put you on a path towards obtaining 10,000 followers.
Why 10,000? What makes that number special?
Well, experts know that once you reach this number, you can market your products effectively and start really reaping the benefits of a highly visible Instagram account. This will equate to more leads, higher sales, and better profits.
And once you start delving into this course, you might discover that reaching that 10,000 follower milestone isn’t as difficult as you previously thought.
To start off, this course will show you how to lay the foundation for an effective Instagram account. Start things off right, and you’ll find that establishing a strong following is much easier in the later stages.
Next, you’ll learn how to engage with your customers and build a solid relationship with your audience. Some of the strategies you’ll learn in this course will allow you to engage with 500 Instagram users every single day!
Although you’ll cover a variety of proven marketing techniques, one of the main focuses here is the “follower funnel technique.”
We all know that having tons of followers doesn’t necessarily translate into dollar bills. In order to profit from your large audience, you need to convert them into paying customers. The follower funnel technique allows you to do just that.
And because this course is continuously updated, the information will never seem outdated or obsolete. Check in periodically once you sign up for this course, and you’ll find all-new information and strategies waiting for you.
Because the learning never truly ends, this course is an excellent long-term investment. If you’re still wondering whether this course is a good deal, consider this:
No experience is required to sign up for this course, and you’ll have lifetime access once you do. You’ll work in direct contact with a knowledgeable instructor with expert knowledge on this subject. These instructors can offer tons of vital advice and guidance.
The course should take 5.5 hours, which is definitely more than enough time to fit in all of the most essential concepts and much more. In total, you’ll learn from 56 lectures, 2 articles, and almost twenty educational resources which you can download.
Udemy is famous for its excellent deals, so you can expect an extremely affordable price with this course.
So is this course worth it?
8. Facebook Training: The Complete Blueprint
If you’re going to learn the secrets of Facebook marketing, doesn’t it make sense to learn from the people who actually created the system in the first place?
We certainly think so, and many other students feel the same.
That’s why they signed up for Facebook’s very own training course, which should provide you with all the skills, strategies and insights necessary to build an effective marketing strategy on this platform.
Mark Zuckerberg’s Facebook actually brings you a series of courses and programs, and they can all help you learn the ropes as you try to tame this beast and steer it towards your own personal goals.
You can choose between a variety of different courses, and each one is centered around a different topic.
Some will help you learn all about build awareness, while others focus on monetizing your content. Some courses will help you boost your lead generation strategies considerably, while alternate options can simply help you choose which ad format to go with.
Those are just a few of the most notable options available, and there are plenty of other courses offered by Facebook.
Focus on just one course, pick a handful, or completely immerse yourself in all that Facebook has to offer in terms of training.
Whatever you do, you’ll be left with some considerable skills as you create your next set of Facebook ads.
Facebook recognizes that the people learning these skills are probably going to be newbies, and each concept is explained in a simple, easy-to-follow manner. You can approach these courses with absolutely no experience, and you still won’t feel out of your depth.
And if anything seems confusing or misleading, you can always get clarification by participating in group discussions.
A series of exercises and additional resources can also help you practice the skills you learn in your lectures, giving you a sense of confidence in your newfound abilities.
And while you might feel rushed when trying to complete other courses with a specific trial period or time limit, these courses are completely self-paced.
If you take the time to check out the reviews, you’ll find that students rate these courses very highly. And since you’re learning from the actual organization that created these systems in the first place, there can be no doubt about the accuracy of the information you’re receiving.
This might be an extremely intelligent option for those who want to take their study of Facebook ads seriously.
9. Building Facebook Sales Funnels: The Complete Blueprint
If you’re focusing on building an entire sales funnel around your Facebook ad, this course can show you exactly how it’s done.
From start to finish, you’ll learn how to reach millions of people with your Facebook ads and convert them into paying customers, all as part of one fluid sales funnel.
First, you’ll learn how to create an effective lead magnet, and use this tool to seek out your target market.
Next, you’ll work on building a professional email marketing strategy, complete with a proven sequence that’ll convert your leads over time.
You’ll also discover how to create the most effective landing pages in the business.
There are plenty of incredible bonus features for this course, including seven proven strategies for improving your influence on Facebook through organic methods alone.
While many other courses we’ve mentioned tend to steer clear of organic methods, this one embraces the fact that you can easily use both organic and paid ads together.
As you sharpen your skills, you’ll face plenty of assignments in this course. These assignments can help you understand your weaknesses, and where you need to improve on.
One thing we like about this course that it really goes into depth when explaining some of the most complex Facebook marketing topics. This definitely helps clarify some of the most confusing aspects of this industry, especially for newbies.
You might also appreciate the way that this course is structured and organized. Everything is split into neat little sections, and this really helps keep your education manageable.
With everything divided into bite-sized chunks, this course will never seem overwhelming.
Because this course is focused on building a sales funnel, you’ll also learn plenty of useful tips on integration with other platforms.
For example, you can learn how to drive traffic towards Facebook from your Instagram account, your YouTube channel, and even webinars you might be hosting.
This course is structured around a series of video lessons, although there are also 8 downloadable educational resources. You’ll also get to read seven articles that could shed further light on the subject.
Like all Udemy courses, you’ll get full lifetime access once you sign up, which definitely represents a huge plus for students who want to learn at their own pace.
If you’re looking for a course that will dive deep into all the important subjects surrounding Facebook marketing, this could be the perfect option for you. Students can expect this course to last around 12 hours, and it should provide you with tons of useful info.
10. Jon Loomer’s Masterclass of Facebook Coaching
If you’ve done some basic research into the culture that surrounds Facebook ads, you’ve probably heard of Jon Loomer before. He’s one of the most successful creators of Facebook ads, and he definitely knows how it’s done.
So who better to teach a course on the subject?
Jon Loomer’s masterclass on Facebook advertising is a clear and obvious option for anyone who wants to learn from the very best.
In this course, Jon Loomer focuses on something that he calls an “Evergreen Facebook Campaign.”
This is his own personal method of advertising on Facebook – a method that he has honed and adjusted to perfection over the years.
Use this same method, and you could experience levels of success that Jon Loomer himself would be proud of.
In this course, you’ll learn how to set up the Evergreen Campaign from start to finish – from the trigger right down to the ads themselves. Follow his guidance carefully, and your conversions will go through the roof.
Depending on your unique priorities and needs, you can create complicated or relatively simple Evergreen campaigns for your business. At the more complex levels, campaigns may have multiple branches.
As in many of the courses we’ve mentioned so far, Jon Loomer places enormous emphasis on targeting specific audiences. In particular, you’ll learn how to use exclusions to gently push leads through your various campaigns.
One of the best things about this course is the level of support you’ll receive. It’s simply top-notch, and you can reach out at any time to ask questions and provide input. Jon Loomer himself will be there every step of the way, and he’ll be happy to clear up any concerns you might be having.
Although this course certainly includes some high-level learning, you can finish it up in just two hours. This course represents an interesting case of extensive learning in an easy-to-digest package.
This might be a stellar option for those who are short on time, but still need to learn advanced Facebook marketing methods.
11. Complete Facebook And Instagram Marketing Training
Many entrepreneurs might be approaching the digital marketing world with the opinion that both Facebook and Instagram are both equally important.
In most cases, you’d have to take separate courses in order to master both of these platforms. But with this course, you can learn all about marketing strategies with both Instagram and Facebook in one convenient place.
The mastermind behind this course is Diego Davila, a trusted entrepreneur and proven success story in both Instagram and Facebook marketing worlds.
Although you might expect this course to offer only a bite-sized summary of both platforms, this simply isn’t the case.
With a duration of 11 hours, this course manages to fit in all the crucial information of both Instagram and Facebook marketing strategies, without neglecting either systems.
This course covers many of the concepts we’ve already mentioned, including Facebook pixel and effective targeting methods for reaching your ideal audience.
But you’ll also learn plenty of unique skills and concepts that you might not find anywhere else. Diego Davila shows us how we can use Facebook Live to our advantage when marketing our products and services, and how to boost our Facebook likes and overall popularity.
And we can’t forget Instagram either. This course shows you how to create effective Instagram ads, which is something that is still quite new on the platform. It definitely makes sense to learn from the best when you use these methods for the first time, and Diego Davila knows what he’s talking about in this area.
This course certainly wins our seal of approval, and it’s an obvious choice if you want to tackle both Instagram and Facebook for marketing purposes.
12. Facebook Advertising With Createlive
You may have seen Billy Gene’s advertisements before, and he’s very active on YouTube, Facebook, and a wide range of other social media platforms.
He uses ads to market his courses because these methods actually work!
Just give Billy Gene a chance, and he can explain how these methods can also work for you and your business.
Billy Gene is renowned for his educational abilities, and he can explain even the most complex concepts with ease.
This course is divided into 18 sections, and he’ll share important secrets with each one.
You’ll learn how to meticulously create your ads from scratch, using sophisticated ad copy to capture and convert countless leads.
With this course, there’s a great deal of emphasis placed on the actual planning process behind sales and marketing strategies. Just like any aspect of your business, it always helps when you take the time to plan out every little detail of this process.
Billy Gene is a master of various marketing techniques, including upselling, retargeting, and creating effective sales bridges. As you might expect, he’s happy to share his extensive knowledge on all of these concepts and much more.
You’ll also learn about the various types of ad formats, and how to choose the right type of advertisement for your business.
As an added bonus, you’ll also receive a helpful marketing workbook that can help you as you become more independent and create your own personal marketing strategies.
Billy Gene is definitely a well-respected name in the industry, and he comes highly recommended by us. But don’t just take our word for it… Read the reviews, and you’ll find that this course has an almost perfect average score of 4.7 out of 5.
Why not give Billy Gene a chance? It could be one of the best decisions you make in your marketing journey.
13. Facebook Advertising – Steve Burnside’s Crash Course
If you’re seriously pressed for time, you can’t spend 11 or 12 hours on a single course. You need the necessary information, and you need it fast.
Well, Steve Burnside completely understands this mentality, and that’s why he created a special crash course specifically for students like you.
Now, we should point out something important right away:
Even though you’ll whiz through this course at breakneck speed, you’ll still end up with all of the necessary skills and strategies to succeed with your Facebook ads.
Steve Burnside manages to pack all of the important info into this quick and easily digestible course, with absolutely no filler.
It’s a great option for beginners, and Steve is one of the best teachers in the business. You’ll struggle to find a more qualified individual, as this guy is a certified social media strategist and consultant with an MBA under his belt.
Steve focuses heavily on the planning stages of creating Facebook ads, as well as targeting and landing page optimization.
You’ll also learn all about important analytics tools, whether you’re looking at data from Google, Facebook, or other platforms.
This course is seriously hands-on, and offers plenty of real-world knowledge that you can use straight away. Steven Burnside shows you exactly how to operate your marketing campaigns and adjust them to meet changing demands.
Because Steven Burnside is such a highly qualified individual, you can’t really go wrong with this course.
14. Hands-On Facebook Ads Training
Coming in at 4 hours, this course strikes a nice balance between extensive and manageable learning.
It could be a great option if you don’t want to spend countless hours working on a course, but you also feel like a 2-hour crash course isn’t enough.
Taking this sense of balance even further, this course offers a mixture of both basic advertising methods and advanced techniques for Facebook marketing.
This course operates with a very hands-on format, and you’ll have plenty of opportunities to actually use the skills you learn as you go along.
If you’re looking for a clear, concise explanation of all the important concepts, this is the course for you. Follow along with this step-by-step guide, and you really can’t go wrong.
For those who need a more practical, hands-on approach, this course could be your best bet.
15. PPC With Social Media
We’re pretty sure everyone already knows this, but just in case: PPC stands for “Pay Per Click,” and it’s one of the cornerstones of Facebook advertising.
But outside of Facebook, you can find this advertising system on almost every single online platform.
From Instagram, Twitter, YouTube, LinkedIn, and even blogs, you’ll find PPC ads pretty much everywhere on the web.
While many entrepreneurs choose to focus entirely on Facebook advertising, others would argue that you’d have to be a fool not to diversify.
If you want to take a more overarching and broad approach to your marketing strategy, this course could be the right move for you.
The aforementioned Justin O Brien takes you on an extensive educational journey of over 8.5 hours, and you’ll cover an extremely varied set of subjects. When you’re finished, you’ll get a certification of completion.
These subjects include important concepts that revolve around almost every online platform you can think of. In total, this course covers PPC marketing strategies for over ten platforms.
Just to give you an idea of how detailed and extensive this course is, there are over 31 lectures on Facebook and Instagram alone.
If there’s one thing that Justin O Brien knows about it’s getting the most bang for your buck when using these ad strategies.
Follow his advice closely, and you’ll see an impressive return on your investment.
This course is an obvious choice for anyone who wants to check out various online advertising options, without simply focusing on Facebook alone.
16. How To Create Facebook Ads That Convert
Our last course is focused around something that every entrepreneur is concerned with:
Facebook ads won’t get you very far unless you can actually convert your leads into sales, and this course definitely shows you how to accomplish this potentially challenging task.
So how do you create highly converting Facebook ads?
Well, as you’ll learn in this course, one of the key factors is choosing the right images. You’ll also learn to hone your ad copy to perfection, targeting your ideal audience like never before.
All this results in higher sales, less spending on ads, and incredible levels of lead generation.
Justin O Brien understands that when it comes to marketing strategies, it’s not just about creating advertisements – it’s also about effectively promoting your content.
The masterminds behind this course are Sandor Kiss and Patrick Demark. Among many other things, this pair understands the value of saving money and sticking to your budget when creating advertisements.
If this is a big priority for you, then you should definitely check out this course.
Over 200,000 students have done so, and the vast majority of them have nothing but good things to say about their experience.
Is this course worth a look? We certainly think so.
Before you jump headfirst into these courses, let’s take a step back and examine some of the most important benefits of Facebook marketing.
First of all, you can bet your bottom dollar that your customers are spending tons of time on Facebook. You’re putting your ads in a piece of internet real estate that you know will get views.
And speaking of your bottom dollar, Facebook advertising is actually one of the cheapest types of advertising on the internet.
While you might be reluctant to spend money when free types of digital advertising are available, you can feel confident that you’re getting tons of value for every dollar spent on Facebook ads.
Spend just $5, and you can ensure that thousands of people see your ad. You just can’t create these same results with most other marketing techniques.
And while other methods might take ages to actually produce results, you can see instant conversions with Facebook ads. Follow the techniques outlined in the above courses, and you’ll see what we’re talking about.
And that’s exactly the point; with Facebook ads you can actually see your results. With simple analytics systems, you can measure your results and analyze how your ads are performing. With other methods, you might be “flying blind,” so to speak.
Think about it this way: your competitors are almost certainly using Facebook for their own marketing strategies. If they’re investing heavily into Facebook as an advertising platform, that should be a major sign.
Countless brands recognize the worth of Facebook ads – otherwise they simply wouldn’t bother.
And while you’ll be competing with other big brands in this advertising arena, you can also keep an eye on your budget, ensuring that you don’t overspend in an effort to keep up with the “big dogs.” Set your limits with Facebook ahead of time, and you’ll never spend more than you intended to.
There’s almost no risk when it comes to Facebook advertising. You only stand to gain customers, leads, and sales.
But with that said, you simply can’t wander into this challenging world as a newbie and “wing it.”
In order to get the most out of your advertising budget, you should always invest in education first and foremost. Spending a little bit of cash on a course could save you tons of time and money.
And if you don’t want to spend a single cent, you don’t have to. Just pick one of the free courses we’ve mentioned!
There’s really no reason to hesitate any longer.
A wealth of knowledge awaits you in any of these amazing courses we’ve mentioned.
Make the smart move for your business.
Choose one of these courses, apply yourself fully to your education, and reap the benefits of your newfound skills.
Facebook advertising isn’t rocket science. Get the help you need from the respected pros, and you’ll take your business to the next level.
Instead of Facebook Ads, I make $50+K Per Month by Mastering Organic Traffic
Facebook ads can be effective when you find the right business that has a lot of niche audience that you can target.
However, the best quality leads that you can generate is by far organic traffic with Google.
Because when you generate traffic in Google, those are people that are SEEKING you out.
Instead of Facebook ads which is interrupting someone into clicking on a offer.
Attraction marketing vs. Interruption Marketing.
Trust me, it makes a world of a difference.
This coaching program has shown me how to rank simple websites at the top of Google that generate traffic & leads on autopilot.
We’re doing it for other small businesses and getting paid on autopilot.
For example, a limo site that’s been making me $750 per month since 2014.
I haven’t touched this site since 2014.
Truly passive income.
Now imagine having 50 of these sites out there.
Everyday, without fiddling with Facebook ads, campaigns, watching CPC, and paying out the ass to Facebook.
Our sites generate 100% free traffic that’s super targeted. People that are already looking for our services.
Click here for the coaching program that teaches you the best marketing / advertising skill on the internet.