Simplifying the process of remarketing and retargeting for e-commerce store owners is the goal of the online tool, ROI Hunter Easy.
ROI Hunter Easy is a plugin / app that can be added to your e-comm platform (Shopify, Woocommerce, etc.) to help with the management of those crucial ads you may or may not be currently running to help bring in revenue.
You know what ads I’m talking about.
If you don’t, here they are:
We are mainly talking about the typical paid Google Ads, Facebook Ads, and Instagram Ads that are bringing in customers to your online store.
But is e-comm in 2020 even worth it?
Are there alternatives out there to making more money passively, as many have done (including myself) with lead generation?
And is this tool really going to help you increase your bottom line?
We will cover all of this valuable info and more right here in this review article.
Some folks fail to realize how important retargeting is when they dive into an e-commerce venture.
Remember, so many people are on their social media apps or searching Google, but those platforms are inherently distracting.
Yes, paid ads can help your business get new customers and make more money. But if not done properly, well, it’s money down the drain.
So, with the help of this tool, can you really earn new customers and also re-target previous customers as well?
ROI Hunter Easy tries to make it simple to start these types of ads and manage them.
All without the headaches and worries about if you are doing it right.
So, let’s get into what ROI Hunter Easy does, and doesn’t do, for you.
What is ROI Hunter Easy?
ROI Hunter Easy is a type of retargeting software that helps you target new customers and retarget prior customers.
Only about 1% of people will buy on the first visit to an online store. So retargeting is a huge deal.
If you have a shopping cart on your page then retargeting can be a big help to you and your business.
In order to retarget customers there are a few things that you have to do.
Yeah, and that’s just the beginning.
But, when you are running a business, attending to orders, being mindful of employees, managing your social media sites.
When you tack on ad management to this list, it can be daunting.
What is Ad Retargeting?
Ad retargeting is a pretty neat process.
Have you ever gone on a website to buy…let’s just say a new pair of shoes for example.
You took the time to read the description..
You selected the color..
You already planned out the outfit you are going to wear when you get them..
Then, you hit add to cart.
And just as you were going to checkout, you got sidetracked.
Maybe your cat knocked your glass of water off the table for the 10th time today.
After you clean up the mess, your seven year old walks in from the backyard with mud all over his hands.
Yikes! Guess that shoe order will have to wait now.
Then dinner comes up, and you completely forget about the website you were on.
The day passes and you are laying in bed checking your Facebook, and you see an ad for the same shoes you were just about to order earlier.
Ah the shoes! So you go ahead and click on the ad that took you to your cart where you then end up finalizing the check out, and all you have to do is wait for your sweet new kicks.
Pretty valuable right?
And ad retargeting doesn’t just target forgotten carts.
Retargeting also targets people who are searching for the same type of service or product you offer.
Maybe Mr. Joe is on his phone Googling for coffee shops near him.
Once he is in your area, and he starts searching or browsing his Facebook feed, he will notice your ad.
You are right down the block so he pays your shop a visit and you now have a new patron.
These ads are all tailored to a specific audience.
What are Ad Marketing Strategies?
Ad marketing can be very intricate and some serious know-how is needed in order to make it all work.
You have to know your demographic. You have to know the ad platform you are using. Facebook ads are MUCH different than Google Ads.
With Google Ads, you have to research what words are used when searching for products like yours.
There are major things like cost per click, target keywords, search volume, and competition to consider.
These keywords are used to help people find your products in their searches.
Then you have Facebook Ads. Facebook ads require you to basically interrupt someone’s scroll, and stop to click on your ad. This is not easy, considering that most people are not on Facebook to purchase something. They are there to chat with friends and family, or laugh at silly memes of Tom Hanks at the Golden Globes. BUT WAIT!
Do NOT give into your ADHD and Google that yet, just keep reading until the end and ask Siri to remind you to do it after.
After all, it’s 2020. Come on, you’re better than that.
Seriously though, enough about the distractions of memes on Facebook.
I’ll just summarize by saying, it is a CHALLENGE to get that ad just right so it converts.
So, if you have the correct ad marketing strategy, and you take the right information and create the right ad, you can make sales.
What does ROI Hunter Easy do?
ROI Hunter Easy was designed to take the load of setting up your ads and retargeting strategies off of your shoulders.
I mean do you really have time to start learning how to code or how to create and manage a marketing strategy?
If you are an e-comm owner, there is a good chance that you don’t have time for that.
With ROI Hunter Easy, the process they lay out is as follows:
According to ROI Hunter Easy’s site, setup takes about a minute to do.
That’s 60 Seconds.
That’s less time than it takes to cook a Hot Pocket in the microwave.
Of course, you also have the task of setting your budget and monitoring how the ad campaigns are doing.
That is one reason why I got away from e-comm, personally.
I just didn’t feel the time and money invested in ads was doing it for me.
Yeah, it can be profitable, and I made some great cash for a while, but with all of the changes in Facebook Ad policies and high competition out there, it wasn’t worth it for me to pursue when I had other options like lead gen for local businesses.
ROI Hunter Easy has attempted to take all of the difficulty of setting up the ads out of the equation, and has created an automated system that takes care of it all for you based on the info you input.
How much does ROI Hunter Easy cost?
How much does it cost?
Well that is all up to you and your needs.
ROI Hunter Easy has different plans, and it does have a FREE plan.
The plans are broken down as follows.
FREE ($0): Email support in 48 hours, every 48 hours product feed update, up to 500 SKUs products in feed
Startup Store ($29/month): Email support in 24 hours, every 12 hours product feed update, up to 1,000 SKUs product in feed. 7-Day money back guarantee.
Growing Store ($99/month): Email support in 24 hours + Onboarding specialist, monthly Ad specialist account review, Google, Facebook, Instagram and Video ads, every 6 hours product feed update, up to 10,000 SKUs product in feed. 7-Day money back guarantee.
Professional Store ($299/month): Dedicated account manager, Google, Facebook, Instagram and Video Ads Implementation, regular account audits, every 1 hour product feed update, up to 100,000 SKUs product in feed. 7-Day money back guarantee.
The plans above are built to offer something to even the smallest business looking to grow.
ROI Hunter Easy also offers an option to add Facebook ad overlays to your ads to give them that extra pop and make them more visually appealing.
Just a reminder, make sure that if you have no intentions of keeping it for whatever reason, that you cancel before the 7-days are up. ROI Hunter Easy is a very nice company, but they aren’t responsible if you forget to cancel when you are supposed to.
Let’s be responsible people.
What platforms will ROI Hunter Easy work on?
A positive to ROI Hunter Easy is that it can be easily integrated into almost every platform you may be using.
From Shopify to WooCommerce.
If for some reason your platform is not listed, let them know, they are always working to expand their list so that ROI Hunter Easy will be available to more people.
Is ROI Hunter Easy really worth it?
The nitty gritty question.
Is it worth it?
It all depends on you and your needs.
ROI Hunters Easy’s customers are seeing a 10 times increase in sales compared to standard remarketing.
10 times is a big number when it comes to sales
All my e-commerce shops know what I’m talking about.
If you are looking to boost your revenue and snag some new business, then ROI Hunter Easy will be a great option for you.
The fact that it makes the whole ad campaign setup so easy is a huge plus.
Who won’t benefit from this plugin?
Business owners who don’t have shopping cart or products to sell on their site.
This tool helps those who want to boost sales and exposure.
I too was looking for a way to boost the exposure of my lead gen sites.
I had a few lead gen sites already working and earning me revenue back when I started in 2014.
I was tired of the same ol’ same 9-5 grind, so I decided to start making moves myself and found my talent in lead generation sites.
It didn't get good at it out of nowhere.
I spend many hours searching the internet and watching videos on how to get these lead gen machines going.
It was a business that I was still very new and quite interesting to me.
Unfortunately I was working a $14.00 per hours job and could barely afford to put a roof over my head and food on my plate, so I could not afford to invest in advertisements and courses.
One day I decided to just go for it and started doing it all on my own.
I had huge aspirations and just wanted to do something big for myself.
I felt I deserved it.
How I make 50k per month using local lead generation in 2020, (No funnels needed)
To run funnels using ads, you need a lot of cash upfront, its only really advisable if you already have a business that's grossing some legitimate revenues, if you're just getting started in entrepreneurship, I recommend building a business with Google's free traffic.
This is where the lead gen biz comes into play.
I got in the coaching program and went to town.
Working in the evenings for the first 6 months enabled me to quit my depression-inducing 9-5
Fast forward 4 years, and I've built a local lead generation business that generates 52k per month (yep, 52k).
This wasn't easy and required a lot of upfront time investment, but some websites I've build and ranked in 2014 still pay me even to today.
One is my limo site, which pays me $750 a month religiously:
(If you doubt me, google "lansing limo services," click the first search result and you'll see my company name at the bottom of the page)
This program has literally revolutionized my life.
If you want to lose your dead-end job, and change your life for the better, check out the coaching program.