Dan Vas is a young entrepreneur that’s selling an Amazon FBA course.
As of July 2019, he has over 60k subscribers on his YouTube channel and he is well known for his course, the E-Com Freedom Course.
This article will review his Amazon FBA course, as well as give you a solid perspective on passive income.
Dan’s course helped me launch several products in 2017 and I was able to have some success from these product launches.
Selling products online was pretty exciting but I realized pretty quickly that it was going to take up a lot of my time.
Browsing all of the products to find a winner is fun and satisfies my inner window shopper.
Who doesn’t like to check out cool products on a regular basis?
But Amazon FBA was not the first online business that I became successful at.
Actually, I was able to quit my job in June of 2015 with this coaching program that taught me how to build a local lead generation business.
Basically, you learn how to generate leads or customer calls for a local business by ranking sites.
It’s cool because I actually love helping small businesses thrive.
As you can see, my clients love me, and I have a ton of love for my clients:
It’s a mutually beneficial relationship.
After you send the leads, you just learn how to close monthly payment deals with these business owners.
They are very happy to pay you because you’re getting them more customers.
Lead generation is still around 85% of my online income, at $50K per month.
Amazon FBA is a completely different business model.
I’d like to provide my unique perspective on the good and the bad I see about Amazon FBA and how it compares with lead generation.
Also I’ll give you my view on why people like Dan Vas sells courses in the first place, and why they’ll be more successful than most people jumping into online business opportunities these days.
Amazon Freedom Course Summary
Dan’s course teaches you everything you need to know about the Amazon business.
Let me break down the Amazon FBA business for you…
And just to eliminate a common question from people new to the idea of making money via the internet, NO this is NOT a scam.
Amazon FBA breakdown:
- Research Product to sell based on certain metrics (not too competitive, decent sales volumes).
- Look for several suppliers.
- Order samples, test the products, vet out suppliers.
- Order bulk to one of Amazon warehouse.
- Come up with branding/packaging.
- Create the Amazon Product Listing.
- Boost the Amazon Product Listing by running paid ads using Facebook, collect people’s emails, using email marketing ask for reviews.
- Continue to run paid traffic till your product gets more and more reviews and wait for it to rank to page 1.
Once you buy this course, you also get access to the private Facebook group where Dan is available to answer any questions you might have.
Dan is very thorough in his training and he will give you actionable steps to build your Amazon business quickly as you go through the training videos.
No gimmick, no upsells, just straight to the chase.
I like that.
Its straightforward nature reminds me of the course I took on lead gen for local businesses. More on that in a minute…
Some Challenges I Faced with the Amazon FBA Business
As I’ve mentioned above, the first few Amazon products I tried didn’t work out too well, but I was able to have success with my 4th launch.
Here are the most challenging factors about Amazon FBA business:
- It takes forever to launch a product. The suppliers have to get the product ready for you so there are long shipping times. It can take 4-5 months before you can get the product listing up on Amazon.
- There’s a lot of time & money commitment required to launch a single product with no guarantee that it’ll be a success. This is a major drawback compared to the shopify/dropshipping model where you can test out the market right away.
- Trying to get reviews for your product is challenging, it’ll cost money on PPC (paid ads).
- Competition can come in with a similar product and undercut the price of your product.
- Dealing with negative reviews, like the one below:
You don’t want to piss off Nishi.
Look, Amazon is an amazing site that’s got tons of buyers out there. It’s one of the most visited websites online next to Google and Facebook, which is crazy considering it’s an e-commerce store.
The Amazon FBA program has made it easy for regular everyday folks to start a physical product business. The problem is that you’re very limited on how you sell your products because at the end of the day you’re completely dependent on Amazon’s traffic and site layout.
This means Amazon is constantly pitting your product against competitors through their “Customers who bought this item also bought” or “Customers who viewed this item also viewed” sections as well as Sponsored related product ads which are paid ads from your competition directly on your own product page.
We’re all familiar with this layout on Amazon.com. This is a big reason why their site is so successful. It definitely increases the buyer’s shopping experience because you get to quickly compare items.
How often have we landing on a product page and then decided to purchase a different brand based on other factors like price or reviews?
I know I’ve done that a lot.
So what’s my point?
Competition is really fierce on Amazon.
You really need to design a cool new product or somehow source a very good product that gets tons of great reviews on it to have a sustainable business.
With more and more Amazon FBA sellers joining the game, it’s becoming harder to find that niche.
Also you’re very limited on what kind of prices you can sell your product for, based on what the competition is selling for.
This means your profit margins are going to be quite slim in some niches.
Why There are So Many Amazon FBA Coaches Out There
The biggest issue I have with the e-Commerce business, whether that is Shopify or Amazon, is that selling physical products is one of the easiest online businesses for anyone to get into at this point.
So, there are ever-increasing amounts of competition that can drive the prices down or make it harder to get to page 1 of search results.
Also it takes quite a long time just to launch a product. There’s a lot of tedious design work and communicating with different suppliers involved. It takes months before you’re ready to create your product listing.
Yes you can still make a 6-figure income, but unless you get a product that is a home run, it’s never a guarantee your product will make you great money.
I know an Amazon FBA gal that’s been doing this for quite some time now. She has a whole team dedicated to launching several different products at a time because she understands that not all will be winners.
But this is much harder to duplicate if you’re just starting out because you need the capital to invest in the inventory & promotions.
There’s more money in selling courses about Amazon FBA businesses because now you’re selling a digital product. That means your profit margin is now nearly 100%. Plus, you can get free traffic much easier because there’s much less competition.
There’s way less competition because the barrier of entry for selling a course is much higher. A newbie can’t create a course just like that. Most of these guys are also dedicating time to publishing YouTube videos and a lot of people aren’t willing to do that.
Here is one of Dan’s videos that he published on his Facebook:
In this 2019 video, he talks about overcoming self-limiting beliefs. It’s content like this that will get views, and drive traffic to his course.
He has clearly created a course to generate money as a passive form of income. But nobody would buy his course or watch his videos if he didn’t have the experience to back him up.
So, selling courses as I’ve mentioned, has a high barrier of entry.
When you make the barrier of entry too low, as with any market, it gets saturated. People end up doing more work for less money.
This is why seeking businesses that are easy is overrated.
Lead Generation, The Alternative to Amazon FBA Business?
I became a full-time entrepreneur in 2015. I was able to quit my job for good and I’ve never looked back thanks to this coaching program that allowed me to learn the skill of lead generation.
Basically, I know how to rank websites locally and drive traffic to small businesses.
Above is one of digital properties, it makes me $750 per month on autopilot, and I haven’t touched the site in years.
The reason why I like the business model is that barrier of entry is still pretty high. You need some legit SEO skills to produce results and most marketers out there, especially in the local space, don’t know what they’re doing.
IMO, its your skills that determine your paycheck.
Building a business around your high-income skill is the most solid way to succeed in business.
Listen to Dan Lok explain this:
The major difference I see between my lead generation business and Amazon FBA is this:
My ability to succeed with lead generation is completely dependent on myself & my skills.
My likelihood to succeed with Amazon FBA is more about trial and error and picking the right product. Researching something that doesn’t have unbeatable competition, but still has good sales volume.
There’s really not that much skill I can develop for Amazon FBA that allows me to be disproportionately better than the competition. The playing field seems to be leveled out with everybody else, more or less.
And why is it like that? Amazon.com is a site that got successful because of their smart site layout that allows buyers to easily compare products with the competition. You can’t expect to go into that kind of environment and expect to have some sort of secret advantage that other sellers don’t know about already.
I don’t like that.
I like going into an industry where I can completely dominate.
Developing skills that your competition doesn’t have is what truly increases your financial confidence.
It’s what gives you stability as an entrepreneur.
As you develop your skills, you’re able to do more and more things that other people can’t do. This means the value that you’re able to deliver to the marketplace will be rare, and it will be quite valuable.
Dan Vas’s Amazon course has everything you need to start your own Amazon FBA business, and it’s priced at the relatively low price of $497.
Btw, so are many other Amazon courses out there.
I was able to have 1 successful Amazon product launch in 2017. Since then, I’ve seen the competition go up more and more every month as more people hop on the Amazon FBA train.
It reminds me of the 2012 days where it was so easy to rank affiliate marketing sites and make good money until everyone joined in on the opportunity. Now it is pretty much impossible to rank for many of those keywords on Google.
You have to really study SEO and become a master to see any results with national terms. It is very different than the local SEO space.
The real reason people like Dan Vas are successful is that they’re not afraid to tackle something that appears difficult for most people.
Like creating a course, and making YouTube videos every day.
They’re developing their skills everyday.
Maybe its fine tuning their course or adding more lessons.
Getting better at making YouTube videos.
Becoming more confident on camera.
When it comes to YouTube, you have to consistently produce content to really begin to see valuable traffic.
This fact keeps out most competitors because most people don’t have that kind of discipline.
Same with building this blog btw!
I’ve made it a routine to write at least 1 new blog post everyday, first thing in the morning.
They say repetition is the mother of all skill.
The fact that myself & people like Dan Vas are willing to put in the extra work on the front end, and do whatever it takes to reach new levels of success, is what ensures what we do is going to have high return on time invested.
We’re doing things most people just aren’t willing to do.
Same thing with lead generation.
Most people don’t have the patience to learn the proper skills to rank sites.
They don’t have the patience to implement it.
They would rather purchase some course that gives them a cookie cutter Facebook ads campaign that they can run for immediate results.
They don’t understand that in the long run, building your business on free traffic produces far greater results with much more stability.
The paradox is when people seek out businesses that appear to be easy, they’re actually going to struggle a lot more since that business is going to have tons of competition.
But you gotta start somewhere though, I get it, and not everyone’s cut out to be a coach or even want to be one.
My point is, seek to continually develop your skills in whatever endeavor you want to pursue because its your skills that separate you from the competition.
This is why I like local lead generation.
You can employ much more diverse tactics to beat the competition than you can with Amazon product listings, which is almost completely determined by reviews.
With local Google rankings, you don’t have to worry about reviews.
My success is based on my skills in ranking a site. Like the one below..
I have full control over this.
I’m constantly improving so that I’m able to consistently deliver tremendous value to the marketplace that other people can’t.
This is how I’ve been able to multiply my annual income year after year since 2015.
Now I’m making $50K per month mostly all profit consistently just from my lead generation business.
Having that kind of confidence and authority in the marketplace.
I can say, “I’m the only one that can do this for you.”
I used to be reluctant sharing with others where I learned this skill.
After being in the business for several years and seeing just how many opportunities there are in local (because there are so many cities out there and so many different niches per city) I’ve decided to start a new project.
This new project aims to help others learn the same skills I learned.
You’ve already found my new project (this blog) where I show others the exact lead generation business blueprint. Check it out here.
What an amazing feeling it is to see others succeed as I have.
Gotta brag a bit when my fellow students leave these kinds of messages in the group:
Joyce has been using the same exact strategies I have used over the years to get where I am today.
The group I am a part of is FULL, and I mean PACKED with messages like this. You can’t go a single day without seeing a great testimonial or thank you post of success within the Facebook community.
I am so darn thankful that I am a part of it all.